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International Research journal of Management Science and Technology ISSN 2250 – 1959 (online) ISSN 2348 – 9367 (Print), 2016, Factors Influencing Electronic Word-of-Mouth Adoption by Consumers: An Investigation, Importance of Ambient Media inAdvertising, Minimalistic marketing: The perfect blend of creativity and simplicity -Changing Marketers and Consumer perception towards products and services concurrently, Regulatory Framework and Guidelines Pertaining to Social Media usage and Consumer Protection Mechanism in India, Social Media Marketing and Consumer Based Brand Equity: A review of Literature Authors. endobj Digital Advertising Is Now Mainstream Advertisers Share of Advertising Budget by Channel 41% TV 12% Other 10% Print 41% Digital … SUMMER INTERNSHIP REPORT ON DIGITAL MARKETING PRACTICES AT LEANPORT SOFTWARE PVT LTD Submitted in partial fulfillment of the requirement for the Award of degree of Master of Business Administration (Major in Marketing… It identifies and quantifies the key practices being used by companies to achieve digital marketing excellence. 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The perfect resource for beginner-to-advanced digital marketers looking to learn new skills or hone existing ones. /ca 1 35 0 obj /Filter /DCTDecode >>