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Describing the inspiration behind the design of an entirely new wordmark for the brand, McFarline said, “The new wordmark was drawn from scratch. It’s close to Helvetica design-wise, and conceptually close to Univers, and would partner up well.FF Avance is special typeface that pushes the envelope on asymmetrical serifs. And the clever way the N sits in reverse jumps out at you. Once the Egypitan typeface (also called slab serif, square serif, or mechanical) was created, the type founders took advantage of this craze, and simply named it after that.The defining characteristic of Uni Sans is the way certain letterforms, such as the “N” and “M,” have extended wedges cut out of the joints. Consider this logo font if your business might exist alongside a hip flower shop, an artisanal ice cream maker or a cool silkscreen shop. Brazilian typeface designer Adilson Gonzales flew away with this concept, and created a retro-futurist typeface encouraging aerodynamic nature. but the article does not clarify which one it is. Microsoft’s logotype is in Segoe, Pro to be exact, for starters. That’s part of the reason she set out to create a line of products in 40 different shades so that everyone could find their color fit.This packaging helps to elevate these goals and this brand as a whole, aligning it as a modern innovator poised for success.Sometimes this paradoxical thinking can be confusing and jarring. Choosing the right typography can help to tell your brand story and amplify the impact of your logo whenever and wherever people see it.

Cassandre’s work celebrated modern luxury transportation and prosperous lifestyles. Quote. Fenty Beauty by Rihanna was created with promise of inclusion for all women. The first time she experienced makeup for herself, she never looked back.
It has resonated through time in famous logos like Vogue and Calvin Klein, and is a great font to consider for mainstream fashion brands.London-based designer James Barnard set out on a design journey: to create his own one day build (ODB, or phonetically oh-dee-bee), and complete the entire character set, numbers and the basic glyphs in 24 hours. The sans-serif homage is ideal for vintage typography enthusiasts, Cassandre enthusiasts, and Art Deco connoisseur.While Baltica fits the criteria for a slab serif, it looks very similar to a simple sans-serif. The broken letter forms lend a down to earth, DIY vibe and makes a fashion-oriented font accessible to everyone.Bowlby One SC proved that a font can be both utilitarian and decorative, taking forms to create a design from scanned and co-mingling 20th century type specimens. But another interesting aspect of packaging design is shape.

During this particular era, there was a shift in typography identity to favor monumental style. Before she was BadGalRiRi: music, fashion and beauty icon, Robyn Rihanna Fenty was a little girl in Barbados transfixed by her mother’s lipstick. Sackers Gothic would do well for wine bottle design, vintage signage, or farm to table restaurants.Proxima Nova is a typeface that balances classic geometry and modern proportions. And you can have that ferocity too if you take these products home.Overall, these designs are minimal and clean, drawing on a modern and millennial aesthetic that has been known to sell quite well. But in this design, it brings the whole thing together and gives the brand a personality and an essence that makes it more popular.The Fenty Beauty products are powerful thanks to their message of inclusivity and diversity. This is what we strive to give our clients at Commission.The journey to get there should be a revelatory and inspiring experience with strong relationships formed along the way.
Nunito Sans goes along with Montserrat, Theano Didot and Abhaya Libre.